Riteish Deshmukh and Genelia Deshmukh appointed brand ambassadors of Maharashtra State Road Transport Corporation for five years

The Maharashtra State Road Transport Corporation (MSRTC) has appointed actor couple Riteish Deshmukh and Genelia Deshmukh as its new brand ambassadors for a period of five years. They will participate in campaigns focused on road safety, passenger awareness and social messaging. The agreement formalising their appointment was signed at Mantralaya in the presence of officials, including Transport Minister Pratap Sarnaik, who also serves as chairman of MSRTC.