India
Off-side: Indian sport needs institutions, not just teams
✦ AI Brief
India's sports landscape is dominated by event-led franchises, with the Indian Premier League (IPL) being a prime example. These franchises win titles, sell sponsorships, and command television ratings, but they do not shape cities or develop generations of athletes. In contrast, mature sporting cultures have built durable institutions that transcend individual sports and become cultural identities, engaging fans and sponsors year-round.