Several cinemas yet to open May 1 bookings; exhibitors face ‘agni pariksha’ as they struggle to accommodate Raja Shivaji, Ek Din, The Devil Wears Prada 2, Patriot, KD - The Devil and holdover releases

Several major films in different languages are releasing simultaneously, causing issues for programmers in allocating shows. Cinemas in Mumbai, including Regal, MovieTime Suburbia, and PVR Le Reve, have yet to open bookings for May 1. Advance booking is also yet to open in several cinemas, including Devgn CineX Mulund and MovieTime Malad. Exhibitors are working to accommodate multiple releases, including holdover films, and are in constant touch with distributors to ensure sufficient showcasing.